Online channels are powerful, but those platforms can amplify tiny sparks into firestorms. Here are important tips on how to get favorable attention—and avoid embarrassment.
The airplane maker has been excoriated for failing to warn airlines about a specific indicator, which some say might have prevented two 737 Max crashes. It’s deflecting blame to a vendor.
Launching a new product or service? Announcing some guy’s recent promotion? Is your ‘best-selling’ ‘guru’ available to share ‘thought leadership’? None for me, thanks.
Entrepreneurs have energy and passion, but those vital elements can misfire without clear direction and a purpose-driven plan. Identifying potential pitfalls can help.
When you have a limited budget for boosting your message, it’s important to have a clear and precise strategy to ensure not a penny goes to waste. Here are some tips.
The fast-food chain is taking a big playful swipe at competitor McDonald’s while encouraging serious conversation about mental health. Many consumers aren’t buying it.
In your next staff engagement survey, pose more pointed, specific queries to uncover valuable insights about supervisor performance (and worker satisfaction).
This week, PR Daily readers were interested in ways marketers tapped into 'Avengers: Endgame," tips for creating viral and evergreen content, the CIA's Instagram challenge and more.
While the microblogging platform has delivered some big wins for companies like Wendy’s, it can be a bumpy road for communicators finding their sea legs. Steer clear of these perils.