TODAY’S HEADLINES – 05.06.2019  
 
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SOCIAL MEDIA

Infographic: Common mistakes to avoid in your social media strategy

Online channels are powerful, but those platforms can amplify tiny sparks into firestorms. Here are important tips on how to get favorable attention—and avoid embarrassment.


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CRISIS COMMUNICATIONS

New scrutiny as Boeing admits it knew early on about cockpit flaw

The airplane maker has been excoriated for failing to warn airlines about a specific indicator, which some say might have prevented two 737 Max crashes. It’s deflecting blame to a vendor.


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MEDIA RELATIONS

15 ways to doom your pitch and tick off journalists

Launching a new product or service? Announcing some guy’s recent promotion? Is your ‘best-selling’ ‘guru’ available to share ‘thought leadership’? None for me, thanks.



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MARKETING

10 mistakes that will doom a startup’s first marketing campaign

Entrepreneurs have energy and passion, but those vital elements can misfire without clear direction and a purpose-driven plan. Identifying potential pitfalls can help.


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CRISIS COMMUNICATIONS

3 crisis scenarios your organization might not be prepared to address

Ensure you’re prepared for new risks with help from the experts at this conference webcast.


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PR DAILY AWARDS

This week is your last chance to enter PR Daily’s 2019 Media Relations Awards

Share your best pitches, events and campaigns. Don’t miss the final extended deadline on May 10.


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MARKETING

The best marketing strategies for nonprofit organizations

When you have a limited budget for boosting your message, it’s important to have a clear and precise strategy to ensure not a penny goes to waste. Here are some tips.



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CONTENT MARKETING

Infographic: 5 secrets for building captivating visual content

Eye-popping imagery elevates your marketing and PR efforts. Here’s how to help your creations stand out.


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CONFERENCE SALE ALERT

How better measurement skills could land you your next promotion

Become a data analytics expert by participating in this hands-on conference in May.


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MARKETING

Burger King taps into consumer angst with ‘Real Meals’

The fast-food chain is taking a big playful swipe at competitor McDonald’s while encouraging serious conversation about mental health. Many consumers aren’t buying it.


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EMPLOYEE ENGAGEMENT

16 questions to ask employees about their managers

In your next staff engagement survey, pose more pointed, specific queries to uncover valuable insights about supervisor performance (and worker satisfaction).



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WEEKLY ROUNDUP

The 5 most popular stories on PR Daily this week

This week, PR Daily readers were interested in ways marketers tapped into 'Avengers: Endgame," tips for creating viral and evergreen content, the CIA's Instagram challenge and more.


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FROM THE ARCHIVES

5 Twitter gaffes brand managers should avoid

While the microblogging platform has delivered some big wins for companies like Wendy’s, it can be a bumpy road for communicators finding their sea legs. Steer clear of these perils.


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SOCIAL MEDIA

8 symptoms of a failing health care social media campaign

These common mistakes can undermine all the creativity and energy you put into your online marketing. Identify them, and avoid them.


Face any crisis with confidence and ease!

Join experts May 9-10 in Omaha, Nebraska for a conference that will prepare you for any crisis situation.

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