The biggest brand crises in Q4, from Tesla to Kroger to State Farm The last year has proved that a corporate comms crisis can come in many shapes and sizes for brands, and stem from anything from a product recall to an individual’s behavior. | |
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| How did the public react to a CEO firing employees over Zoom? What actions are companies taking to encourage — or discourage — vaccine mandates? And what impact did all these distinct events have on the reputation of the brands involved? NewsWhip’s free report, Lessons Learned: A Look at 2021 Communication Crises, shines the spotlight on some of the most newsworthy crises and communications tactics to protect brand image. |
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In this complimentary report you will learn: The timing and impact of various product recalls in Q4 How executives can singlehandedly damage a brand’s reputation How companies and their employees are reacting to vaccine mandates How brand partnerships can be affected by outspoken influencers Don’t miss this opportunity to discover important lessons brands can take from the most salient examples of communications crises. |