| | | | | | There's a sentence in Econsultancy's Email Marketing Industry Census 2017 that leapt out at me. It reads, "True personalisation at scale remains elusive for many businesses, though more companies are starting to reap the benefits." In this article I'll look at where marketers are going wrong and give a simple planning template for email personalisation. |
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| A message from our sponsors: |
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| | | | | | | Econsultancy's Travel Internet Statistics Compendium is a comprehensive collection of the most recent statistics on the online travel market. A huge time-saver for presentations and reports. |
| Travel - Digital Trends and Developments presentation by Econsultancy distills the most recent third-party data and trends, providing a guide to what's happening now in the sector and what you should be keeping an eye on. |
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| | | | The Digital Pulse is Econsultancy's round up of the latest action in the world of marketing and ecommerce. |
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