Your Monday Dose of Marketing News
| | | YOUR DAILY DOSE OF | | MARKETING | | Discover The Daily Marketer, your go-to newsletter for up-to-the-minute content on the marketing world. |
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| | Our News | | | | 28 July 2023 | Martech Series |
| | Fospha ranked #1 in the world for B2C attribution | | Voted by G2 crowd users, Fospha has been awarded #1 in the world for B2C attribution. Fospha has been the platform of choice for the... | | |
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| | 10 August 2023 | Modern Retail |
| | Research Briefing: Marketers Warm Up to Podcast Ad Targeting Capabilities, Brand Safety Less of a Concern | | Dive into the latest Modern Retail+ Research Briefing, exploring the current state of podcast ad spending and strategies. This edition... | | |
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| | | | 11 August 2023 | Marketing Dive |
| | Lyft debuts in-app ads to help brands reach riders in transit | | Lyft introduces in-app advertising, partnering with brands like Bilt Rewards, Audible, and Universal Pictures to reach riders during... | | |
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| | 10 August 2023 | Marketing Dive |
| | Back-to-school 2023: Can marketing transcend the turbulence? | | Brands like Amazon and American Eagle are pulling out all the stops to stand out in a turbulent market. Amidst dour spending forecasts,... | | |
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| | | | DON'T SKATE OFF | | WE'VE GOT MORE |
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| | | | 11 August 2023 | Modern Retail |
| | Inside Macy's Plan to Grow Its Private Brands | | Macy's unveils plans to expand its private brand portfolio, aiming to launch four new brands by 2025. The department store giant is... | | |
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| | | | 13 Checkout Optimization Tips to Increase Ecommerce Revenue (2023) | | Discover how to optimize your ecommerce checkout process and convert more shoppers into paying customers. This comprehensive guide... | | |
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| | | | 11 August 2023 | Modern Retail |
| | Maybelline's 'faux OOH' ads and the future of advertising in augmented reality | | Welcome to the era of faux out-of-home advertising, where brands like Maybelline are using hyper-realistic, augmented reality or CGI-based... | | |
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