Your Monday Dose of Marketing News
| | | YOUR DAILY DOSE OF | | MARKETING | | Discover The Daily Marketer, your go-to newsletter for up-to-the-minute content on the marketing world. |
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| | Our News | | | | 27 July 2023 | Marketing Week |
| | McDonald’s eschews ‘silver bullet’ price promotions as sales increase | | McDonald's attributes its 14% revenue increase to a strategic shift away from short-term price promotions, focusing instead on long-term... | | |
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| | | | FTC updates prompt influencer marketing to revisit murky practices, avoid hot water for failure to disclose ads | | FTC updates push influencer marketing to reevaluate practices, emphasizing the need for clear ad disclosures to avoid potential penalties. | | |
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| | | | 27 July 2023 | Marketing Dive |
| | YouTube ad revenue bounces back as parent Google again lands in hot seat | | Google's Q2 earnings report reveals a return to growth for YouTube, with ad revenue up 4% YoY to $7.7 billion, beating Wall Street's... | | |
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| | | | Why Puma sees Web3 and the metaverse as its next great commerce opportunity | | Puma sets its sights on Web3 and the metaverse, viewing it as a significant commerce opportunity akin to the rise of e-commerce and... | | |
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| | | | DON'T SKATE OFF | | WE'VE GOT MORE |
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| | | | 27 July 2023 | Modern Retail |
| | Research Briefing: Podcasts Draw Devoted Audiences, Ad Spending Lags | | Dive into the Modern Retail+ Research Briefing, your go-to source for the latest insights on retail, technology, and marketing research.... | | |
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| | | | Google, Meta and Snap's battle with TikTok in short-form video is playing out | | Dive into the fierce competition between Google, Meta, and Snap as they strive to outperform TikTok in the realm of short-form video.... | | |
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| | | | 28 July 2023 | Marketing Dive |
| | Meta revenue rises 11% as leaner organization keeps new products rolling | | Meta Platforms reports an 11% YoY increase in Q2 revenue, indicating a successful turnaround strategy. The surge in online commerce,... | | |
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