Your end of week marketing digest by The Daily Marketer
| | | YOUR DAILY DOSE OF | | MARKETING | | Discover The Daily Marketer, your go-to newsletter for up-to-the-minute content on the marketing world. |
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| | Our News | | | | 26 July 2023 | Marketing Week |
| | Coca-Cola credits "world class marketing" as it ups growth forecast | | Coca-Cola Company announces a rise in revenue and credits its "all-weather strategy" for the success, highlighting the role of innovative... | | |
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| | 24 July 2023 | Modern Retail |
| | Bubble Built Avid Fan Base via TikTok | | Bubble, the Gen Z skincare brand, is making waves on TikTok, doubling its followers and seeing a significant increase in sales. With... | | |
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| | | | | | Amazon, Walmart, Instacart continue to compete as agencies add more commerce media ad dollars to their carts | | Amazon, Walmart, and Instacart are intensifying their competition as agencies increase their commerce media ad spending, leading to... | | |
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| | | | Twitter's rebrand to X is more than the end of an era — it's yet another headache for marketers | | Twitter's sudden rebrand to X has left marketers scrambling, as they grapple with the unexpected changes and their potential impact... | | |
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| | | | DON'T SKATE OFF | | WE'VE GOT MORE |
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| | | | | | PubMatic expands commerce offerings as retail media grows | | PubMatic launches its commerce media offering, Convert, aiming to streamline retail media networks and advertising. This expansion... | | |
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| | | | "Taking stock of Snapchat's ad turnaround, one data point at a time" | | Snapchat's ad business struggles to convert user engagement into ad revenue, despite efforts to diversify its revenue streams and increase... | | |
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| | | | | | Advertisers further probe ad buying transparency on YouTube, despite platform's protestations | | Advertisers demand greater transparency in ad buying on YouTube, despite the platform's rebuttals, following a controversial report... | | |
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