Webinar - Why customer identity plays a pivotal role in the conversion funnel -
| | | Hi John, To elevate the customer experience, marketers are leaning into customer identity and access management (CIAM) to better understand user likes and preferences. Join us for a live Tech-Talk Webinar, featuring our guest from Okta, where you’ll gain insight into how integrating a CIAM into your existing data strategy can build brand trust, improve personalization, and drive conversions. Register here for “Personalization and Identity: Identifying and Understanding Your Real Customer,” presented by Okta, to learn: Methods to engage and identify customers without third-party cookies Zero-party data strategies to build robust customer profiles in a customer data platform Techniques to adopt a consent-forward data approach that appeals to customers Please reserve your seat today. Space is limited. This webinar will take place on Thursday, June 22 at 2pm ET / 11am PT. This Tech-Talk Webinar is sponsored content by Okta. Sincerely, eMarketer Editors | | P.S. Please forward this invite to colleagues who are interested in identity solutions. Interested in sponsoring a webinar? Email [email protected] |
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