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Econsultancy
What Consumers Think About Influencer Marketing
DOWNLOAD YOUR COMPLIMENTARY COPY OF THE REPORT
 
In association with our sister brand, Influencer Intelligence, we're excited to present our ground-breaking industry trends report What Consumers Think About Influencer Marketing , which studies the attitudes and perceptions of young consumers towards digital influencers. 

The research surveys over 500 consumers, aged 18 to 34 years, on influencer marketing and the opportunities and challenges shaping the future of this increasingly critical segment of digital marketing.

Download your free copy and find out how you could start or transform your influencer marketing strategy.
 
Key findings include:
61% of consumers consider that influencers offer the biggest opportunity for new independent brands
Consumers rank the authenticity of influencer content as their number one concern
54% of consumers agree that disclosures such as #ad and #spon do not diminish the credibility of content
Download your free copy
 
 
Our brand new Econsultancy course will show you how to unlock the full potential of influencer marketing. It is designed to help you identify the right influencers, avoid common pitfalls and plan, implement and measure successful influencer campaigns and partnerships to generate ROI.
Find out more
 
 
The number one choice for leading brands and agencies worldwide, Influencer Intelligence combines data science and social analytics with best practice and specialist advice to equip marketers with the data, insights and skills they need to deliver successful influencer marketing campaigns. 
 
For more information, please contact the team at [email protected] or request a preview.
 
   
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