Will Gen Z make or break your business? $143 billion is Gen Z's estimated spend power. A guide on 'Cancel culture' and value shifts.
ClickZ Daily: May 05, 2021 |
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Digital Leaders Edwin Boadu With an estimated online shopping power of up to $143 billion, Gen Z consumers predominantly disengage with brands on the basis of ethics and poor digital experiences - here's a guide to help you decode their minds |
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Digital Advertising Alex Love IoT technology is changing online marketing, but legal and market forces are making matters complex Read more |
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| Digital Advertising Jeremy Chan Next week’s virtual conference will discuss the rapidly changing environment online marketers find themselves in and how to navigate a future with many unknown variables Read more |
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| AI & Automation Kayleigh Halko Oracle CX Sales Strategist, Kayleigh Halko highlights how today’s CRM isn’t cutting it for sellers and why AI needs to be injected to help give intelligent recommendations so that sellers can do what they do best: sell and sell some more Read more |
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| Advertising & Promotion Selwyn Parker How customer data platforms (CDPs) are proving to be a great value proposition for retailers, enabling better data intelligence and cross-channel marketing abilities Read more |
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| MarketMuse provides personalized AI-powered insights for organizations to create predictably better content and improve organic performance. Read more |
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Digital Advertising A DXP can provide optimal digital experiences to a variety of constituents, including consumers, partners, employees, citizens and students, and help ensure continuity across the full customer lifetime journey. Download now |
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| Digital Transformation An interactive voice experience is any conversational brand engagement that takes place through voice-first technologies. That could be a smart speaker app, a mobile chatbot, or even an interactive ad on a smart mirror or IoT workout device. Download now |
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