| Hey— One of the fastest ways to grow your income is to have a premium option in your business. But as I explain in this brand new episode of the Empire Podcast Show, this doesn't mean just selling more "stuff." Instead, it means setting yourself apart from the competition... especially if your competitors are cutting prices in a "race to the bottom" (and to bankruptcy, because that's where low-prices lead... like for Sears). So how DO you set yourself apart? By creating a massive point of differentiation, offering the best service imaginable, and delivering proven outcomes that fit the needs of your prospects. And when you do this, you'll draw better customers who want to spend more money with you... and even BRAG about doing so! (Like people do about the iPhone X.) In short: Premium pricing the BEST way to grow your business and over-deliver for your clients. >>> Learn how to command top dollar in the brand new episode of the Empire Podcast Show! Talk soon, Craig | 