Also: How generative AI is speeding up video production If fewer people have access to fewer subreddits, it will inevitably affect the reach of the ads within them.
| Numerous communities on Reddit have gone dark in protest of plans to charge for access to its data. For the marketers that rely on those communities, the protest is a huge problem. Additional coverage: This week’s Digiday+ Future of TV Briefing looks at how generative AI tools like OpenAI’s DALL-E 2 and Stability AI’s Stable Diffusion are being used to produce videos. One of the stalwarts of the content recommendation space wants to position itself as a full-funnel offering with the launch of Onyx by Outbrain. Some CTV ad spending might be facing slowing growth since rising throughout the pandemic — but agencies are expecting this to bounce back later in the year. OKX is among the major sponsors of the 2023 Tribeca Film Festival this week with a number of ways to market the company’s crypto wallet. Either way you slice it, AI is here to stay. And for senior leaders, that means evolving, rather than replacing, existing skills. Digiday will be at Cannes Lions 2023 this year. Don’t miss our on-the-ground coverage — sign up for our daily briefing, which will be sent throughout the event, from June 19-24. See you there! Other things to know about Today is your last chance to secure the best rate on passes for the Digiday Publisher Golf Outing taking place on July 13 just outside of NYC. Don't miss the chance to network with leaders from PMC, Forbes, Sports Illustrated and many more. As agencies focus on optimizing return on ad spend and cost-per-acquisition, they are increasingly seeking out retail media networks. Sponsored by Best Buy Ads. As users increasingly opt out of data sharing, publishers such as PMC are utilizing first-party data to improve performance for advertisers and drive revenue. Sponsored by Permutive. | | |
|
howdy! howdy! howdy! howdy! howdy! |
