Why athletes make for risky endorsers

Why athletes make for risky endorsers The "athlete of the moment" is not always the best choice for an endorsement, as proven by Antonio Brown's recent fall from grace. Here are the compelling reasons why you should look elsewhere for a media hit.

PR Athletes’ endorsements may carry more risk than reward The "athlete of the moment" is not always the best choice for an endorsement, as proven by Antonio Brown's recent fall from grace. Here are the compelling reasons why you should look elsewhere for a media hit. CONTINUE READING...     Follow us:

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