As the marketing industry makes major changes in 2020, it’s important for agencies to not only stay on top of best marketing practices, but also get deep into the mindset of their clients. Grocery and CPG manufacturers, facing their own set of challenges, will turn to agencies for expertise. The best agency partners will be able to offer a stellar stance on the CCPA, while also adopting the mindset of CPG clients, and be able to speak to how consumers are buying (and discovering) grocery products in today’s market.
In this whitepaper, grocery experts and shoppability consultants will talk about how to marry the latest marketing trends with the decades-old traditions that fuel the grocery industry, offering up strategies for sustaining growth in the coming year.
 
Want more? Chicory is an NYC-based tech firm and the expert in content-to-commerce for grocery. See how we’ve worked with CPG clients -- from food and bev to home and personal care -- to drive awareness and sales using new content channels and ecommerce engagement tactics.

2.9% lift in foot traffic for household cleaning brand


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0.25% CTR on Easter recipe campaign


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12k baskets initiated for beer brand
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