MAY 10, 2018

Give 'Em What They Want, Even if It's Screaming Green

“I encourage dealers to put leather in trade-in cars that came with cloth seats. A lot of used-car managers like the idea."

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Tomorrow is Today: Driving True 1:1 Marketing with Artificial Intelligence/Machine Learning
Ford’s Intelligent Customer Interactions Strategy Manager Mike Spadafore will discuss how AI/ML is impacting 1:1 marketing communications, changing the customer experience, and increasing learning and engagement at high velocity in the big data world of automotive analytics and digital marketing. Register today TLS Automotive CX Summit Series: http://tlsummits.com/acxaais2018/

What Superstar Car Dealership Salespeople Do

The standouts know their best source of business is their customer base.

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Dealers Best-Suited to Serve Changing Customer

Dealers currently have a naturally economic advantage in introducing and servicing mobility-as-a-service businesses.

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Forget Zombies, Here’s How to Survive the ‘Retailpocalypse’

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The “Retailpocalypse” has yet to truly reach automotive retailing. Car dealers that seize this opportunity to prepare for the challenging road ahead will be the ones that survive.

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