| | | Lawyer Meltdown Newsletter |
Happy New Year! The start of a new year invites reflection and goal-setting, if not outright resolution-making. This month, I'm thinking a lot about what my plan for the upcoming year is, what I will focus on, what is important and what I might need to let go. In this issue of the Lawyer Meltdown Newsletter, I offer you a collection of articles that I hope will inspire you to take some new actions in 2019 - whether that means starting a new well-being habit like meditation, upgrading your existing technology, developing some technology goals, or making your meetings more productive. Please feel free to share your own thoughts and goals with me! You can always email me at [email protected]! I want to make sure that I am delivering the most relevant content to you, so if you haven't already, please let me know - What is your biggest challenge right now? Billing and Fees Marketing and Business Development Time Management and Productivity Dealing with clients If you've got a challenge that isn't listed here, of if you want my help with any of the above, please send me a message with your challenge. | Updated Privacy Policy | | We've made some changes to our privacy policy and website terms of use. If you're interested, visit the link below to see the updated policies. As always, if you wish to unsubscribe to this newsletter at any time, you can use the link at the bottom of any of these emails. | | See our privacy policy here |
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| | | | Inject Some Calm Into 2019 - Try Meditation | | | | A post about meditation might seem odd for the Legal Ease Blog, but it really isn't. I'm all about preventing Lawyer Meltdown, being more productive, increasing your bottom line and making the practice of law more enjoyable. Believe it or not, meditation can help you with all of those things. I wrote about meditation and mindfulness before in this post, in which I reviewed the book The Anxious Lawyer. And lawyer health and well-being have been getting a lot of press lately. Read More |
| When Should You Upgrade Your Technology? | | | | The January/February 2019 issue of Law Practice Magazine is the TECHSHOW issue - TECHSHOW comes early this year, with a February 27 start date. Don't miss this important issue of the magazine and early registration for the conference. My Simple Steps column in this issue discusses what you should consider when upgrading your technology. The pace of technology is rapidly increasing, bringing new products, apps, hardware and software wit the market constantly. Law firms have come to rely on technology as an integral part of their practices - from cloud storage solutions to practice management software, and from client portals to mobile devices. These technologies, if implemented correctly, can help lawyers save time, increase productivity and deliver a higher level of service to clients. But while it may be tempting, it isn't always realistic to make big changes to your technology every time a new gadget or software program that might be able to help your law firm comes along. So how do you decide when it's time to invest in changing or upgrading your technology?
Learn more |
| ABA TECHREPORT 2018: Marketing | | | | As it does every year, from May through October of 2018, the American Bar Associationâs Legal Technology Resource Center conducted its Legal Technology Survey Report on the use of technology in the legal profession. The 2018 Survey was delivered electronically to close to 4,000 ABA members in private practice in the US and included firms of all sizes. I usually write a TECHREPORT on blogging and social media based on the survey, but this year, I decided to expand my article to marketing more generally. Click on the link below to read about the trends in legal marketing and what I think about them as a result of the 2018 survey. Read More |
| My Other Recent Articles | | My series of blog posts for the MyCase blog on law firm communication continues with the most recent post on how to conduct effective meetings, How to Get More From Meetings in Your Small Law Firm) If you missed it the previous posts, the first post in the series, How to Improve Communication with your Small Law Firm Team, provides a step by step guide to internal firm communication that will lead to increased engagement, better productivity, increased loyalty and improved client relations. Second in the series was my post on How to Choose the Right Communication Method for your Law Firm Staff (Hint: Email isn't always the right choice!) Do you set technology resolutions for the new year? This was one of the questions posed to some of us for this month's Roundtable post on Law Technology Today focusing on technology resolutions - to see how we all answered these questions, read the post here. I was also interviewed for an article that appeared on ProgressiveLawPractice.com, Advice for 3Ls as They Near Graduation and the Practice of Law. Finally, if you enjoyed my ABA TECHREPORT article above, you might be interested in the other TECHREPORT articles as well - they cover everything from budgeting and planning to solo and small firms, practice management, technology training and more. Find all of the TECHREPORT 2018 articles that have been published so far on the ABA TECHREPORT 2018 page. | | |
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Webinar: Managing Your Online Reputation: Leveraging Praise and Ethically Addressing Criticism This webinar was originally presented in November, 2018, but you can still access the webinar on demand. Modern consumers of legal services are increasingly turning to the internet to find and vet lawyers. Word of mouth referrals no longer take place solely through personal contact. Even a referral from a trusted friend or advisor will be followed up by a Google search of the lawyerâs name and/or a scan of various review sites ranging from Avvo to Yelp, LinkedIn or others. This course will show lawyers why online participation matters, cover the basic ethics issues that arise with posting client feedback and responding to online reviews and provide some doâs and donâts for managing your reputation online. Youâll learn how to take advantage of positive reviews and client feedback and how to respond to negative online comments. Why online participation matters Ethical issues with lawyer reviews and ratings online Monitoring online commentary about you and your firm Effectively counteracting negative online reviews How to obtain good client feedback Using positive reviews and feedback to your best advantage A step by step approach to managing your online reputation You can get the webinar on demand on the ProLawCLE site here. You can always find my upcoming events by checking my calendar here. I am working on some events now for the first quarter of 2019, so stay tuned! | Want to Improve Your Marketing? |
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If you want to dial up your marketing, the first step is to get exceptionally clear about your target audience (both clients and referral sources). One way to do that is by completing my Ideal Client Profile workbook.
This workbook takes you step by step through the process of identifying and targeting your ideal clients. It's the same process I use with my consulting clients. | | Learn More |
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Allison C. Shields
www.LawyerMeltdown.com
Legal Ease Consulting, Inc.
Preventing "Lawyer Meltdown" and Creating Productive, Profitable and Enjoyable Law Practices
21 Avolet Court, New York 11766
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