Forming the building blocks of marketing reporting -

Hi eMarketer Reader,

As data intelligence continues to proliferate, savvy marketers will gain a competitive advantage by harnessing the power of data and analytic tools.

However, crafting a cohesive digital analytics program from top down is not an easy task. Adverity research found that only about 8% of global businesses are said to be advanced in insights-driven capabilities. Much can still be improved in how insights are generated, distributed, and consumed by stakeholders.

Join Adverity’s Heath Podvesker, general manager, US, for this live Tech-Talk Webinar. He will discuss strategies to enable collaborative insights generation, and how Ikea, Cars.com, and Havas fast-tracked their way into an insights-driven future.

Register here for “From Data to Activation: How to Empower an Insights-Driven Organization,” presented by Adverity, and learn:

• How tech can break down silos to empower a collaborative insights generation dynamic
• Ways to efficiently deliver data and insights to stakeholders
• How to effectively track activated insights over time
• Plus! Ask questions, and interact with your eMarketer community of marketing peers

Please reserve your seat today. This live webinar will take place on Tuesday, March 16 at 2:00 PM ET. 

This Tech-Talk Webinar is sponsored content presented by Adverity.

Sincerely,
eMarketer Editors

PS: Please forward this invite to colleagues and peers who may be interested in this topic. Thank you!

Interested in sponsoring a webinar? Email [email protected]