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Digital-first customers navigate a multitude of channels and expect companies to reach them at the right place, at the right moment, and with an authentic message that resonates.
Marketers are at the center of this new mandate and must keep up with customer needs while also optimizing campaigns to drive growth. Globally, 9 in 10 marketers have made marketing-led growth one of their core priorities, according to Salesforce Datorama’s recent Marketing Intelligence Report.
Join Salesforce Datorama’s Emily Hoffman, product marketing manager, and GroupM’s David O’Neill, head of data and analytics, for this live Tech-Talk Webinar. They will discuss how marketers can create data-driven transformation across their organizations by centering around a holistic view of the customer, marketing performance data, and a continuous optimization mindset.
Register here for “Driving Collaboration and Optimization with Data-Driven Marketing Transformation,” presented by Salesforce Datorama, and learn:
How to solve marketing data challenges to share insights with key stakeholders—and create a data-driven culture How to leverage marketing analytics to maximize performance How GroupM is increasing transparency and collaboration through data-storytelling Plus! Ask questions, and interact with your eMarketer community of marketing peersPlease reserve your seat today for Wednesday, April 28 at 2pm ET.
This Tech-Talk Webinar is sponsored content presented by Salesforce Datorama.
Sincerely,P.S. Please forward this invite to colleagues and peers who may be interested in this topic. Thank you!
Interested in sponsoring a webinar? Email [email protected]
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