Live Webinar:
Thursday, December 3
2:00 pm ET

Today's average buyer completes 70% of their journey before even engaging with sellers. As modern buyers embrace self-service methods for much of their buying journey, traditional selling techniques are not as effective. Being buyer-centric may be the single most impactful thing you can do to radically transform you sales teams’ results.

Attend this webinar to learn how to infuse buyer-centric thinking and behavior in everything you do throughout the entire sales cycle. You'll gain modern sales techniques to:

• Understand your buyers and decision makers
• Flip the script to buyer-centric messaging
• Do exceptional discovery to uncover true buyer needs
• Co-create solutions to solve buyers' specific problems
• Manage the sales process more effectively and meet decision criteria