Rory Sutherland, Steve Bambury, and Paul Zak explore how creative thinking, the metaverse, and neuroscience can transform travel retailing
Hi there, At Travelport, we believe that travel retailing needs a huge transformation. We also believe one of the best ways to achieve this is to get fresh perspectives and inspiration from experts outside of our industry — which is exactly what we did. Watch our line-up of retail pioneers as they challenge conventional thinking and spark new ideas for travel. |
It's time for more creative thinkers in travel | "The sad but inescapable truth about travel is it's a business of engineers desperately trying to pretend they're not in the entertainment industry." Rory Sutherland shares his perspective on why travel should explore the irrational side of consumer behavior. |
Is the metaverse the future of travel? | Are people really going to give up beach holidays for virtual vacations to Mars? Steve Bambury talks about why now is the time for travel to explore opportunities in the metaverse. |
Neuroscience: The key to better travel retailing experiences | Paul Zak discusses the latest trends in neuroscience and how some of the world’s largest retailers are using the discipline to improve the accuracy of their R&D and ultimately, their products. | |