Batteries Plus Bulbs: Powering The Digital Shift – Literally

Judging by its name, it seem the concept is simple enough. But the company’s inventory was wide and deep enough to handle the intensities of the pandemic, and its approach to the digital shift is just as complex. Chief Strategy Officer Jon Sica tells PYMNTS that Batteries Plus Bulbs was completely up to speed with its eCommerce capabilities before COVID-19 hit, and has honed them in its wake.