John, What is the biggest growth area of programmatic video?

Nearly 9 in 10 of all digital video ad dollars will transact programmatically - Hi John,

As the volume of video ad dollars grows, advertisers are turning to programmatic for efficiency and scale. According to our estimates, video will account for more than half of all programmatic display ad spending for the first time this year.

Register now and join Ross Benes, our senior analyst, as he dives into:

Our latest forecasts to help you plan your programmatic video strategy The growth rate of programmatic connected TV (CTV) ad spending this year and into 2023 Challenges that could restrict programmatic video

Please reserve your seat today for Wednesday, February 23 at 2pm ET.

This Meet the Analyst Webinar is made possible by StackAdapt.

Sincerely,
eMarketer Editors

P.S. Please forward this invite to colleagues who are interested in programmatic video advertising.
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