Video: The power of audio branding and 5 steps to build your sonic strategy Uli Reece, Global CMO at amp, shares 5 key factors marketing leaders need to build their audio strategy
ClickZ Daily: May 18, 2022 |
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| Good morning! In the new landscape of modern digital marketing, it’s no longer enough for brands to be seen and not heard. Uli Reese, Global CMO at amp, explains how and why brands should be developing a powerful sonic branding strategy to connect with their audience. The Emmy award winner and author of ‘101GreatMinds’ provides 5 tips in a 5 minute video masterclass packed with expertise on audio branding. |
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Brand awareness Kamaljeet Kalsi Key factors CMOs need to know and consider for a successful strategy |
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Digital Leaders Kamaljeet Kalsi "The main KPI for me is having an inspired team because that is when you produce stellar work" Read more |
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| | | Account-based marketing Kamaljeet Kalsi and Elizabeth Roscoe Leading transformation, from mobile phones to being in 195 million smart cars (and almost every robot on earth!) Read more |
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| Lucy helps organizations leverage knowledge for individual and market success using the latest innovations in artificial intelligence. Lucy reads, watches, listens and remembers all you’ve shared to provide specific answers and meaningful insights from text, audio, video and more. Read more |
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Digital Advertising A DXP can provide optimal digital experiences to a variety of constituents, including consumers, partners, employees, citizens and students, and help ensure continuity across the full customer lifetime journey. Download now |
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| Digital Transformation An interactive voice experience is any conversational brand engagement that takes place through voice-first technologies. That could be a smart speaker app, a mobile chatbot, or even an interactive ad on a smart mirror or IoT workout device. Download now |
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