| | Kara Pernice and Maria Rosala · 10 min read User interviews help you learn who your users are, what their experiences are like, and what they need, value, and desire. |
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| Tanner Kohler · 5 min read Unsure where to start? Use this collection of links to our articles and videos to learn more about accessible and inclusive design. |
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| Matt Brown · 4 min video Affinity diagramming seems easy, but there are a lot of ways to mess it up. Learn how to strengthen your affinity diagrams by avoiding keyword matching. |
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Caleb Sponheim · 2 min video The primacy effect influences how user perceive and remember your designs. Learn how to work with it to create more effective experiences. |
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Rachel Krause · 4 min video Gain-loss framing in UX storytelling tailors arguments by emphasizing advantages or disadvantages of viewpoints. |
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US/Europe (Virtual) September 30 – October 6 Full-day courses US/Europe (Virtual) October 29 – November 3 Full-day courses US/Europe (Virtual) November 13–18 Full-day courses · Learning paths Full event program describing all full-day UX training courses and the virtual conference format. |
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