Updated for 2024: MarTech's B2B Marketing Automation Platforms: A Marketer's Guide

How is AI transforming marketing automation? Find out inside the report.

Hi there,

Marketing automation platforms form the backbone of marketing operations. A range of platforms are available to marketers depending on their organization's size, budget and level of digital marketing sophistication.

MarTech's new for 2024 publication of "B2B Marketing Automation Platforms: A Marketer's Guide" explores the current market, benefits of using a marketing automation platform and how AI is transforming these tools into marketing powerhouses.

Included in this 44-page report are profiles of 11 leading marketing automation vendors, pricing information, capabilities comparisons and recommended steps for evaluating and purchasing.

Topics covered include:

Trends driving the adoption of marketing automation platforms
Does your company need a marketing automation platform?
Capabilities and AI
What you should look for
Cost of implementation

Click here to download the report now

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