Update to tax rule will jump-start sales The current federal tax code is steadily and quietly distorting the housing market, locking in older homeowners, and strangling inventory just when America needs it most. Find out how the bipartisan More Homes on the Market Act will help. Full Story: REALTOR® Magazine (6/9)
Unrealistic Sellers? Use This 3-Step Price Reduction Protocol A seller's connection to their home's value is emotional, not rational. That's why comps and market data alone fail. Garry's 3-Step Price Reduction Protocol gives you a proven process to reset expectations, guide the conversation, and make pricing easier. Join us Thursday for the live webinar: Register Now >>
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Best Practices in Sales & Marketing
Broker tactics for a balanced market As real estate shifts from a strong sellers' market to a more balanced one, real estate leaders say it's time for agents to rebuild foundational skills. At the REALTORS® Legislative Meetings last week, a RISMedia panel of top brokers talked about the sales strategies and training needed, particularly for newer agents. Full Story: REALTOR® Magazine (6/10)
Understanding the brain can enhance leadership by improving decision-making, motivation, creativity and connections, author Amy Brann writes. The five lessons Brann highlights: Choose prioritization over multitasking; allow free time to feed creativity; ask great questions to unlock your team's potential; avoid evaluation tools that increase pressure on employees; and create safe environments to foster high performance. Full Story: Fast Company (tiered subscription model) (6/7)
Real Estate Trends
Kitchens: What's in, what's out What's trending in high-end kitchens today could very well become a selling point for you tomorrow. According to The National Kitchen & Bath Association's 2025 Kitchen Trends Report, homeowners today are looking for ways to make their kitchens stand out from the monochromatic crowd. Full Story: REALTOR® Magazine/Styled, Staged & Sold (6/9)
Southern designers embrace cordless lamps for versatility Cordless lamps have become a favorite among Southern designers for their versatility and style, with Katie Gutierrez of Errez Design noting their ability to transform room lighting. Designer Lauren Conner suggests choosing lamps with sculptural silhouettes and using them to create a layered lighting scheme. Designers also highlight cordless lamps' usefulness in outdoor spaces, bathrooms and as colorful decor pieces. Full Story: Southern Living (6/9)
2 HGTV-renovated homes hit market, each under $150K A pair of Detroit homes that were featured on the HGTV show "Bargain Block" are on the market, each asking $144,900. The homes were renovated in 2023 for the show and currently operate as short-term rentals. "Whether you're a first-time buyer looking for a stylish home or an investor seeking a revenue-ready property, these are exceptional opportunities," listing agent Andre Abney says. Full Story: Detroit Free Press (6/10)
Technology & Innovations
Designer creates paint that changes color with seasons Designer Joe Doucet has created a thermochromic paint that changes color based on temperature, turning dark gray below 77 degrees Fahrenheit and lighter as it gets warmer. The goal of the paint is to reduce energy consumption by maintaining optimal indoor temperatures, potentially saving households between 15% and 30% on energy costs. Doucet hopes to partner with a paint or chemical company to bring the product to market within five to 10 years. Full Story: CNN (6/9)
Fair & Equitable Housing
Innovative approaches to the housing affordability crisis The housing affordability crisis is a significant challenge across the US, with costs outpacing incomes and impacting stability and opportunity. Jonathan Curtis of Cedar Street Partners advocates for state-led reforms to outdated urban policies, highlighting the potential of modular construction. Meanwhile, Matt Forssman of GMF Group emphasizes the role of manufactured housing communities as a market-driven solution. Full Story: Forbes (tiered subscription model) (6/10)
Nonprofit to convert apartments to affordable housing Community HousingWorks has purchased the 126-unit Novo Apartments in Rowland Heights, Calif., for $38.3 million with plans to convert the property into affordable housing. The acquisition was facilitated by a $24.9 million loan from Northmarq, which has converted 1,200 units to affordable housing. Full Story: The Real Deal (6/9)
Legislation & Regulation
Americans' inflation expectations decrease Americans' inflation expectations dropped in the short, medium and long term in May, while perceptions about job prospects and personal finances showed modest improvement, according to the Federal Reserve Bank of New York. Year-ahead inflation expectations were measured at 3.2%, down from 3.6% in April. Full Story: Connect CRE (6/9),Reuters (6/9)
The National Association of REALTORS® is America's largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries. REALTOR® Magazine is the official magazine of NAR, bringing expert insight to real estate trends, tools, and business strategies.
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