Tariffs. Budget cuts. Recession. The pressure is real, but so is your ability to plan through it.

In today's volatile economic landscape, marketing teams everywhere are facing mounting pressure to scale back. But what if slashing your marketing budget is exactly the wrong move at exactly the wrong time?

When competitors retreat, strategic marketers see opportunity. The difference? Having the right data to make confident decisions.

Watch Mike Chiasson of Keen Decision Systems who will show you:

• Real data showing how one brand's "responsible" budget cut led to a $17M revenue disaster
• Practical approaches to scenario planning when tariffs and recession loom
• How to identify which marketing tactics will still perform when consumers tighten their belts
• Tools to defend your marketing investments when finance comes knocking

Whether you're facing pressure from finance to reduce spending or simply want to be prepared before that conversation happens, this webinar delivers the strategic tools you need right now.

You'll leave with actionable frameworks to protect your budget and guide your marketing decisions through today's economic uncertainty.

Discover how top marketers are anticipating (not just reacting to) economic changes—watch the webinar on demand.