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Today's Top 10 Stories
#1   Twitter to Stream MLB, NHL Games Live
    Twitter announced today that it has signed deals with both MLB and the NHL to stream weekly out-of-market games. In addition, the company has tapped OTT network 120 Sports to produce a nightly sports highlight show called The Rally, which will use Twitter data to determine live trending topics and add interactive elements.
Why This Matters: The company has recently been aggressively pursuing live sports deals. This announcement comes on the heels of Twitter landing streaming deals for the NFLs Thursday Night Football and the Pac-12 Network, as well as a deal with the NBA.
5 Takes: MCN | Re/code | Variety | Tech Crunch | TVT

#2   C Spire To Deploy MobiTVs Virtual Pay-TV Platform
    MobiTV announced that it has signed a deal with Mississippi-based wireless operator C Spire to deploy its new virtual pay-TV platform, which is designed as an easy way for smaller cable operators to deliver IP video to customers. C Spire plans to begin beta testing the new service in November.
Why This Matters: The MobiTV Connect Platform lets cable operators provide their services via apps on consumer devices, rather than by deploying set-top boxes. The platform delivers IP video to Roku, Apple TV, Amazon Fire TV and select smart TVs, as well as Android and iOS. The service also supports DVR recording.
4 Takes: MCN | Light Reading | Fierce Cable | DTVE

#3   Wurl Rolls Out Four New Streaming Channels
    Wurl announced the launch of the Wurl Network an IP-based streaming cable TV network featuring four new channels that will show up on operators' set-top boxes and slot into onscreen guides alongside traditional linear channels.
Why This Matters: Wurl has agreements in place with 51 operators, with customer rollouts scheduled to begin in August. The current channel line-up for Wurl Network includes The Alt Channel, Streaming News Network, The Sports Feed and Popcornflix.
4 Takes: MCN | Fierce Cable | Light Reading | CED

#4 NFL Network, RedZone Score on PlayStation Vue (B&C)

#5 Dish: Time to Stop Fighting? (TV Predictions)

#6 Netflix Picks Up Global Streaming Rights to FX's American Crime Story (THR)

#7 TV Dominates Millennials' Video Time (Media Post)

#8 As Pokemon Popularizes Augmented Reality, Hollywood Explores AR's Potential (THR)

#9 Virtual Reality Series on Its Way From Kevin Cornish and AMD (Deadline)

#10 Amazon To Launch Streaming Partner Scheme in Europe (DTVE)

THE CHATTER
Netflix needed to increase prices in order to offset growing investments in original content. Such is the importance of originals that the company has also reduced the number of third-party titles in its catalogue to free up funds. Whats the problem with this strategy? Many of Netflixs subscribers dont appear to have bought into it.
Rob Gallagher, Research Director, Ovum

Blog Post of The Day
How Cable Providers Can Maintain Relevancy in the New Era of OTT
By James Messer, B&C (Guest Blog)

These are confusing times for content providers. Despite much of the attention and mass hysteria around cord cutters and their departure from cable, a new survey shows that viewers are consuming a mix of content both on TV and online. More

TechHive
@TechHive

Netflix Flixtape review: Its all mixed up (and ultimately not worthy of your time). http://bit.ly/2adj0Zz

Event Updates
News Technology Summit
September 27-28, 2016 | Tampa Airport Marriott | Tampa, FL
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OnDemand Summit
September 29, 2016 | Manhattan NYC, An Affinia Hotel | New York , NY
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NYC Television and Video Week

Virtual Reality 20/20
October, 17, 2016 |The TimesCenter | New York , NY
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B&C Hall of Fame
October, 18, 2016 |Waldorf Astoria | New York , NY
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Advanced Advertising
October, 19, 2016 |Grand Hyatt | New York , NY
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Next TV Summit
October, 19, 2016 |Grand Hyatt | New York , NY
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Hispanic Television Summit
October, 20, 2016 |Grand Hyatt | New York , NY
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The Diversity Discussion
December 5, 2016 |Convene Conference Center | New York, NY
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