Retail exposure has always been critical to CPG brands and is more important than ever, with stiff competition for shelf space, eCommerce booming and COVID-19 creating tremendous pressure on brands and retailers. And while securing retail shelf space is a big win, it is often just the start of the job; from there, it’s about maintaining retail relationships to ensure your product stays there. Challenges today are aplenty and retailers have, by-in-large, reduced SKU counts in their stores to increase overall supply chain efficiency and keep up with adjusted consumption patterns.

Attendees will discover: 

• How logistics can help separate your brand from the competition 
• What transportation data tells us about how to hit on-time standards 
• How specialization is critical for retail success 
• What it takes to align your production, warehousing, and logistics functions to meet the demands of today’s retail customers