Three A/B testing tactics to improve your conversion rate Learn how to improve your ecommerce success through A/B testing that will increase your conversion rate and revenue.
ClickZ Daily: June 5, 2020 |
|
|
| Happy Friday! Today we have a compilation of case studies published by Conversion Fanatics, which show how A/B testing can increase your conversion rate and revenue, leading to ecommerce success. A key takeaway from the various case studies is that mobile optimization can impact your success across all stages of the funnel. From new visitors who want to browse through your products through their phone to returning customers who want to purchase their favorite items as fast as possible. Also, we look at how the adoption of e-learning requires a new approach to properly nurture leads in today’s world of limited data. To some, marketing and e-learning are put into two separate buckets. But an integrated marketing and communications approach is useful for organizations that are interested in adopting e-learning that utilizes AI. AI in Matrch Survey Artificial intelligence (AI) has been long touted as the most significant trend in the world of marketing. It is a must have for every marketer in their tech stack. But is the martech community utilizing this tech to it’s fullest potential? Complete this survey and see how you compare with others in the industry. Your answers will be treated confidentially. |
|
Digital Marketing Tereza Litsa Learn how to improve your ecommerce success through A/B testing that will increase your conversion rate and revenue. |
|
|
|
AI & Automation Ashley Schweigert The adoption of e-learning requires a new approach to properly nurture leads in today's world of limited data. Read more |
|
| AI & Automation Ashley Schweigert Marketers must understand the modern-day funnel and flywheel approach to properly leverage AI. Read more |
|
| Digital Advertising Kamaljeet Kalsi Top three reasons why marketers pulled ads during the pandemic, pulse survey insights on marketing technology spends, and an industry wide view of ad spend. Read more |
|
| AI & Automation David Greenberg David Greenberg, SVP of Marketing at Act-On Software, shows when it’s time for companies to re-evaluate their marketing automation stack (to avoid lock-in). Read more |
|
| AI & Automation Lomit Patel Lomit Patel, Vice President of Growth at IMVU, provides an overview of how AI fits into the martech landscape using the Lean AI Autonomy Scale framework. Read more |
|
|
|
Digital Transformation Businesses need to meticulously think through each step before they embark on the replatforming journey, as it's not just an easy site redesign or software upgrade. Download now |
|
| | |
|
This email was sent to [email protected] as a subscriber of ClickZ.
You are currently opted in to receive the ClickZ Daily Newsletter.
You can update your details and subscription preferences here.
Or if you no longer wish to receive these emails you may unsubscribe here.
