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Ad of the Day: This Powerful Campaign Has Answers for Parents Googling 'Down Syndrome' The genetic disorder, explained by those who have it By Gabriel Beltrone A powerful new Canadian ad campaign presents the most commonly Googled questions about Down syndrome—and has people living with Down syndrome answer them in a collection of some 40 videos.
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Jeff Goodby, Famous for Milk, Is Hitting the Harder Stuff With His Own Tequila Brand The making of Tears of Llorona, and the value of creative outlets By Tim Nudd Tienes tequila?
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R/GA's First Global Talent Chief Faces an Industry at a 'Tipping Point' for Diversity Andre Chambers joins IPG network from EA Games By Patrick Coffee Like so many businesses adapting to a new economy, R/GA wants to expand beyond digital marketing and into consulting, startups and "connected spaces," or modern office design. In keeping with that goal, the ...
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Instagram Is Letting Brands Test Taggable, Buyable Products in Photos Feature launched with partners like Kate Spade and J. Crew By Marty Swant Instagram is moving further into the world of ecommerce by allowing brands to test taggable products in their photos.
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Can Twitter Finally Make Periscope Soar as the Livestreaming Space Heats Up? App can't go the way of Vine By Christopher Heine Just three years ago, Vine appeared to be a central player in the future of "snackable content." Its short-form style of messaging even aired in a Monday Night Football TV spot. But last week, Twitter ...
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Digital Advertising Grew to a $32 Billion Industry in the First Half of 2016 A 19% year-over-year increase By Lauren Johnson According to a new report from the Interactive Advertising Bureau, revenue from digital advertising, driven largely by search and mobile, reached $32.7 billion for the first half of 2016, an increase of 19 ...
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Twitter Is Now Offering Brands Customer Service Chatbots to Use in Direct Messages Evernote, Pizza Hut and Airbnb among the first on board By Marty Swant
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