|
| Adfreak | October 11, 2017 | | Today's highs and lows of creativity |
|
|
|
This Crazy Ad Replaced Every Black Dot in an Entire Magazine With a Colored Dot Elaborate media stunt promotes … better cell service? By Tim Nudd Print advertising isn't dead. In fact, it's more insidious than ever! In a rather bonkers stunt, Irish telecom eir replaced all the black dots in the Oct. 6 issue of Daily Mail Magazine with colored dots. And it was every dot--every period, every dot in a colon and semi-colon; every dot above a letter i...
Read more » |
|
| |
|
| |
|
| |
|
Pedigree Uses Facebook Masks to Put a Fresh, Furry Face on Dog Adoption Functional fun from BBDO By David Gianatasio Pedigree adopts Facebook's masks feature to help shelter dogs find homes in this mobile campaign, part of the Mars-owned pet-food brand's "Feed the Good" initiative. Developed by BBDO New York, the "Adoptable Mask" push supports National Adopt a Shelter Dog Month and boasts pooch-face camera-effect overlays for users to fetch and share. Of course, Pedigree...
Read more » |
|
| |
|
