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This Ad Campaign Is Targeting People Who Hate Themselves for Making Ad Campaigns Helping creatives escape consumerism By Angela Natividad This morning, on the way to work, the employees of a few major United Kingdom-based ad agencies came across a message meant just for them.
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Audi Set Up Free Wifi at the New York Auto Show, and Look What the Networks Are Called A4 takes shots at the BMW 328i By Tim Nudd Audi hits the New York Auto Show this week with the message that its A4 has surpassed the BMW 328i in many areas, like horsepower, acceleration and technologies including lane assist and CarPlay. And it's taking ...
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Snapchat Is Running Sneakily Fun Billboard Ads That Only Its Users Will Understand Community geofilters are highlighted By Christopher Heine Snapchat has been running 50 static billboard ads that cleverly wink and nod at its users in several cities.
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Fisher-Price's Delightful Concept Video Imagines the Tech-Heavy, Screenless Toys of 2025 Digital play with a 'preserved human connection' By Tim Nudd It's a tension many modern parents feel daily when it comes to their children's playtime: how to balance screenless, imaginative, physical play with the irresistible draw and addictive sensory thrill of ...
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How Dell's 'Future Ready' Campaign Captures the Heart (and Soul) of Tech Innovation Y&R extends story of girl's heart transplant By Angela Natividad If waiting for the next installment of Black Mirror is too taxing for you, fill your soul's vacuum with the latest installments of Dell's campaign "Future Ready."
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Kids Spend Less Time Outdoors Than Maximum Security Prisoners, Says This Detergent Ad The latest in Persil's 'Dirt Is Good' campaign By Gabriel Beltrone U.K.-based laundry detergent marketer Persil is lamenting the fact that kids spend less time outdoors than prison inmates do—because less dirt is bad for soap sales.
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Convicted Murderers Learn to Save Lives With First Aid in Controversial Red Cross Campaign Grey spearheads a study in redemption By David Gianatasio "Is it easier to take a life, or to save one?"
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