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This Ad Agency Decided Now Was the Right Time to Launch Its Own Brand Consultancy Hill Holliday bucks the trend with new division By Patrick Coffee Traditional ad agencies and consultancies are converging. It's no longer news. Accenture and Deloitte continue to acquire creative shops around the world, but this week, two major industry groups, the 4A's in the U.S. and the IPA in the U.K., even hinted that they would begin letting such organizations join their ranks. Some agencies have,...
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Doogie Howser Is Back in Scrubs as Cigna Reprises Its Fun ‘TV Doctors’ Campaign Private Practice's Kate Walsh also joins the lineup By David Griner It's been nearly 25 years since Doogie Howser doctored and diaried his way into our hearts. But now he's back and wants your attention--stat! That's right, Neil Patrick Harris is revising his role as Doogie Howser, M.D., to join Cigna's much-loved "TV Doctors" campaign, which debuted in 2016 with spots starring Patrick Dempsey (of Grey's...
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