| | Adfreak | October 26, 2017 | | Today's highs and lows of creativity |
| | | This 90-Second Progressive Ad Will Air Just Once, on Tonight’s Thursday Night Football Insurer doubles down on 'Parentamorphosis' By Tim Nudd Progressive Insurance has long been known for Flo, its bubbly spokescharacter. But recently it's taken a shine to a second campaign, "Parentamorphosis," and is about to make a unique media buy supporting it. The campaign, from Arnold Worldwide, launched last November with a pair of spots in which ordinary folks start turning into their parents...
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| | | | | | | | Impossible Burger, Made of Plants, Snuck Its Product Into Meat-Loving Chicago W+K designs a 'meateasy' By Gabriel Beltrone It's no surprise that a fake-meat burger would feel obligated to sneak into famously carnivorous Chicago. And that's exactly what Impossible Burger did last night, with a pop-up underground "meateasy," or speakeasy for faux beef. For three hours at an undisclosed location on Division Street in Wicker Park, the godless heathens could devour the brand's...
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