As usual this Friday, we've got more marketing stats than you can shake a stick at: dive in to find out about consumers' favourite brands, personalisation privacy concerns, selective attention spans and much more.
Demystifying Blockchain: Guidelines for Marketers Blockchain was first introduced to the world in 2008, but it was not until 2017 that the term started to hit the business headlines. This report demystifies blockchain for marketers and equips them with the knowledge they need to evaluate blockchain use cases and make informed decisions.
Maximising the ROI of Digital Marketing Being able to accurately quantify the contribution that a marketing programme has upon revenue and profits is the holy grail of marketing measurement, yet there remains little consensus over the best way to do this. Our report seeks to clarify the conundrum of how marketers can calculate their ROI.
Register for our social media webinar, September 20, 2pm BST
Sign up for our webinar to gain an overview of the latest trends in social media and equip yourself with all the updates across multiple platforms. This webinar will bring to life data from the Econsultancy Social Quarterly and Social Media Best Practice Guide.
