This free playbook will help you better understand how to align your sales and marketing efforts in a way that creates sustainable growth.

Companies that have aligned their sales and marketing communications receive 209% more value from their content than those who do not.

You will also learn:

• How to create interactive content that really engages your prospects
• How to prevent rogue sales reps and assure content quality
• How to create communication between sales & marketing for real-time feedback
• What types of SLAs matter to marketing and sales agreements
• How to establish a collaborative pipeline