As the pandemic rages on, companies look to reverse course on the ‘Shecession.’
| We’re in the midst of what marketing and advertising experts have dubbed the "Shecovery." To get women back to the workforce, companies are prioritizing flexible work policies to better support overall employee health and wellness. Read more below. As the pandemic rages on, companies look to reverse course on the “Shecession.” This week's Digiday+ Future of TV Briefing looks at how TV news networks like CBS News are adding programming featuring their top TV talent to their standalone streaming services. Turkey’s gaming industry is mobile-first; few, if any, Turkish game developers focus on major console titles. Unlike console developers, who can spend years fine-tuning their games, mobile game developers are cranking out scores of mobile titles until one catches on. Google readies new interest-based advertising in next phase of Privacy Sandbox experiments. Other things to know about Exclusive networking opportunity: Join us at the Digiday Publishing Summit in Vail, CO March 28-30. We'll discuss how media companies are building and adapting their business models as we continue to navigate this Covid era. As marketers create mobile-specific campaigns attached to tentpole events and the second-screen phenomenon, some are missing out on key steps. Sponsored by AdColony. Even though the benefits are clear, the adoption of automation and convergence for video differs, with organizational silos as a top obstacle. Sponsored by Xandr. | | |
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howdy! howdy! | Gaming & Esports | | Why Turkey is becoming the Silicon Valley of mobile gaming | | Turkey’s gaming industry is mobile-first; few, if any, Turkish game developers focus on major console titles. Unlike console developers, who can spend years fine-tuning their games, mobile game developers are able to follow a spray-and-pray strategy, cranking out scores of mobile titles until one catches on. | | |
howdy! howdy! howdy! |
