Natural Retail Today
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MAY 10, 2024







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The Gist – Mushrooms, biotics and women run the (supplements) world

Tune in for a quick rundown of the hottest ingredients and categories in the supplement market.

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Improved taste, nutrition elevate gluten-free foods across the aisles

Gluten-free products are finally bringing to the table the taste and mouth feel that all consumers can enjoy. Learn more about this growing trend.

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Secret Shopper: How do I know which form of magnesium to take?

While magnesium is a popular supplement, it can also be a confusing one because of its different types and forms. See what retailers should know.

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The Analyst’s Take: Shifting channel sales could prompt innovation in sports nutrition

As consumers purchase more dietary supplements at mass-market retailers, brands must increase innovation to stay on shelf. Find out more from our analyst.

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