84% of chief strategy officers see the value of advanced technologies The dumb phone makes a comeback: What does this mean for your marketing strategy? Have we finally reached a tipping point on how much time we want to put into our smartphones? Recent research seems to say yes. This may have a dramatic effect on the marketing industry. Todays organizations extend far beyond the traditional bricks and-mortar office, with many employees now routinely using a bewildering array of platforms, applications and devices to get work done. |
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