The difference between PR and publicitySome PR pros argue that the term “publicist” oversimplifies a job that includes reputation management, content creation, public advocacy and now, in 2019, digital marketing. Others find the nitpicking over the differences between PR and publicity to be the work of self-important hucksters. Here's why PR pros are making their case anyway.
| | | | PR Why PR and publicity should be considered separately Some PR pros argue that the term “publicist” oversimplifies a job that includes reputation management, content creation, public advocacy and now, in 2019, digital marketing. Others find the nitpicking over the differences between PR and publicity to be the work of self-important hucksters. Here's why PR pros are making their case anyway. CONTINUE READING... | | | | |
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