| INSIGHTS How a $600 Startup Inked Its Way into Walmart and Shark Tank's Heart Mad Rabbit, founded by Oliver Zak and Selom Agbitor began in 2019 with a $600 investment. After raising $3m through e-commerce sales within 2 years, they captured the attention of Mark Cuban on Shark Tank. Mad Rabbit effectively leveraged its 7,000 ambassadors to build a robust customer base and rich content marketing portfolio, culminating in its 2023 launch into Walmart.
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| INSIGHT FROM CHRISTINE ALEMANY American Banker Publishes its Unleashing the Power of AI Research Report While a whopping 75% of banking professionals reported using ChatGPT, the study revealed a surprising lack of familiarity with other generative AI tools. This highlights a crucial gap in awareness that presents exciting opportunities for education and implementation within the financial sector. |
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| | MARKETING OVER COFFEE
Equity and Human Centered Design In this Marketing Over Coffee: Author Minal Bopaiah talks to us about her latest book: Equity – How to Design Organizations Where Everyone Thrives. Learn about Equity, Equality, How to Screen Your Content, and more!
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