| | | INSIGHTS Will Generation Alpha redefine marketing for consumers? As Generation Alpha emerges with unparalleled digital prowess and skepticism towards traditional marketing, companies must revolutionize their strategies to engage this powerful cohort through authenticity, immersive experiences, and purpose-driven branding.
Strategy
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| | | INSIGHTS Cision and Reddit Forge Expanded Partnership Cision, a global leader in consumer and media intelligence solutions, and Reddit, an online community hub, have announced an expanded partnership to harness the power of Reddit's data, marking a significant advancement in social insights.
Case Study
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| | | | SEARCH ENGINE JOURNAL
Will AI Replace SEO Specialists? Is AI a threat to SEO specialists? Find out how generative AI is changing the SEO landscape and what it means for industry professionals.
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| | | INSIGHT FROM MARGARET MOLLOY Jaw-Dropping Moments from the New Book The Venture Alchemists Last week I had the privilege of interviewing Tulane Professor Rob Lalka about his new book: The Venture Alchemists: How Big Tech Turned Profits Into Power (coming May 2024). I hosted Rob for a fireside chat at New Orleans Entrepreneur Week in partnership with The New Orleans Book Festival at Tulane University.
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