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Tuesday, May 14

Beauty

Beauty Industry Ramps Up Quest for Longevity

Beauty keeps shape-shifting, with health, well-being then longevity becoming key components of its development. Now, the convergence of these tenets and scientific advances are catapulting the industry into new directions, including “age-reverse.”

This is happening at warp speed as the science feeding into longevity has reached a pivot point, with a convergence of fields such as epigenetics and micro-nutrition opening its next chapter. 

In today's WWD, European beauty editor Jennifer Weil takes a look at how the likes of Estée Lauder, L’Oréal and Parfums Christian Dior are working with actives differently, making “age-reverse” skin care no longer just a pipe dream, but the reality of now.

Elsewhere, niche fragrance brands are having a moment in China and Beauty Group London is searching for maverick brands. — Kathryn Hopkins, Senior Beauty Editor, WWD and Beauty Inc

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Skin Care

Beauty Group London Is Hunting for Maverick Brands and Sensible Founders

The British beauty manufacturer is on a growth drive and has just made its first investment in James Read's new tanning brand Self Glow …

Fragrance

Niche Obsessions: China's Perfume Market Boom

For Chinese shoppers, olfactory experiences that create a persona for the user or express wealth can be some of the factors behind buyi …

Beauty Features

EXCLUSIVE: Chriselle Lim's 'Cool Girl' Fragrance Brand Phlur Bolsters C-suite With New CEO, CMO Appointments

The brand has added two beauty veterans to its camp as it embarks on the next leg of its growth.

Beauty Features

With TikTok's Fate in Limbo, Could YouTube Shorts Be Beauty's Next Big Growth Opportunity?

Though Instagram Reels is more widely adopted by beauty brands, data from Dash Hudson indicates Shorts is seeing a quieter — but …

Color Cosmetics

C-beauty Leader Florasis Sets Sight on Global Expansion With Samaritaine

The brand is partnering with LVMH's DFS unit to launch its first European counter at Samaritaine Paris Pont-Neuf in September.

Beauty Features

Beauty and Beyond Burns for 'Bridgerton'

Ahead of Season Three, a look at some of the best collaborations with Netflix’s hit show, spanning beauty, home, apparel and more …