August's social media roundup includes campaigns from Instagram, TikTok and YouTube as they aim to grow their appeal even further.
Meanwhile this month, other well-known brands are focusing on causes such as wellbeing and wildlife trafficking, as well as giving a platform to disabled individuals in the lead up to the Paralympic Games.
This report offers a practical guide to the main social platforms – including Facebook, Twitter, Instagram, LinkedIn, YouTube and TikTok – outlining the options for marketers developing paid, owned and earned social media strategies.
We've got stats on increasing social spend for accommodation brands, shrinking global marketing budgets, changing viewing habits on YouTube and much more in this week's roundup.
Social Media Platforms Trends Report A comprehensive summary of the most important trends in social media, including platform innovations and new entrants marketers need to be aware of.
