In this edition of 'Day in the Life', we chat with Bhavesh Unadkat, Head of Digital Marketing at Capgemini Invent, about his ten years at Capgemini, what keeps him motivated in his role, and the brands that he thinks set the bar for data strategy.
This week, we have stats on ad spend across top marketplaces and social media platforms, audio content consumption in Europe, UK media quality amid Covid-19 and more.
Quick Guide to Getting to Grips with Market Research and Insight This quick version of Econsultancy’s Getting to Grips with Market Research and Insight Best Practice Guide serves as an introduction to the basics of market research, providing an overview of the main tools and techniques available to address the most pressing marketing questions.
Digital Transformation: Agility and Innovation Best Practice Guide Econsultancy’s Digital Transformation: Agility and Innovation Best Practice Guide explains how organisations can adapt to changing circumstances, benefitting from continuous exploration and innovation, by applying key agile principles to marketing, ecommerce and innovation practice.
Join our next virtual quarterly briefing and hear from our very own founder Ashley Friedlein and a panel of senior brand marketers as they explore how marketing and ecommerce will change in H2 and beyond.