Do This Sell More Show: Inside B.S.

Dear John,

Each weekday I host a new show for business leaders and I give you the insider business secrets, take you inside business strategy and help you cut through all the bull s#!t. Click the link below to listen to today's show:

https://share.transistor.fm/s/2cb6f8a4

The Art of Being an Entrepreneur

An artist can’t possibly teach us anything about entrepreneurship, right?  Wrong. Today’s Do This Sell More show is a clinic for entrepreneurs. It is especially valuable for people who sell professional services.  Today I interview Beca Castel – A Miami-Base Artist who specializes in murals.  In this interview you will discover: ·      How to create a unique value proposition·      Why niche marketing is critical to commanding a fee premium·      How to differentiate yourself from everyone else who does what you do·      Why systems matter in any business, but especially in professional services·      And much, much more About Beca Castel Beca Castel is a professional artist that specializes in custom paintings and murals for homes, businesses & commercial properties in South Florida. She is an alumnus of theprestigious New World School of the Arts. Her artwork has been showcased at Art Basel Miami in venues such as: SCOPE Miami, The Red Dot Art Fair and Art Fusion Galleries. You can also find her pieces in various Luxury Hotels in South Beach such as The Edition Hotel and The SLS Hotel South Beach.  Here is her contact information: Beca Castel www.BecaCastel.com Phone: (305) 987-9121Facebook:        @BecaCastelInstagram:       @Beca_Castel Here is Your Guide to Dave Lorenzo’s Interview with Beca Castel 2:20     Examples of Beca’s art projects3:11      How Beca got her start as an artist5:00     Beca becomes interested in Entrepreneurship and makes an education decision6:30     How she came to realize that custom art was a better business model9:28     Why selecting this niche has helped Beca sell more art and command a fee premium10:17    How Beca selected custom murals as her differentiating factor11:55    Internet marketing helps artists cut out the middleman and make more money13:50   How an artist can learn to qualify their clients (this will work for your business too)19:46   Behind the scenes: How to help the client buy (vs. selling them)21:55   How to qualify a lead and determine what to charge for your work24:40   The design process makes or breaks the art and the business arrangement27:30   Step-by-Step process for doing a mural32:00   How Beca uses social media to market her work33:15   Managing productivity can be a challenge when an artist is busy35:10   The Qualifying process of an artist’s clients36:46   Client urgency has an impact on the price of the work 46:18   The Story of Beca’s most famous project to date   

Warm regards,

Dave Lorenzo
 
Revenue Growth Expert
Toll Free:   (888) 444-5150
Miami, FL: (786) 436-1986

Email:  [email protected]
Website: DaveLorenzo.com