Good morning, Marketer, are you getting the most from your stack?

This is a question marketers continue to face as technology and customer behaviors evolve. It’s also an important part of our coverage at MarTech. That’s why we’re excited to announce that the 2023 MarTech Replacement Survey is now open.

Read more about it and take the short three-minute survey here.

With new technology comes new capabilities to power your business. That’s why contributor Scott Gillum gives us a rundown of how AI can impact B2B organizations by delivering valuable audience insights.

Chris Wood,
Editor

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Are you getting the most from your stack? Take the 2023 MarTech Replacement Survey

It's that time again. Let us know how your stack has evolved over the last 12 months by taking the 2023 MarTech Replacement Survey.

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Why AI will make the greatest impact on B2B audience insight, not content

AI tools can unlock insights into your audience's behaviors and motivations, leading to improved performance.

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The importance of Stakeholders and Practice Leads in agile marketing

Learn how these two roles supports the need for agility to take place at all levels within a marketing organization.

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Navigate the world of AI before your competitors do

Join an expert-led AI ad event every digital marketer should attend.

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Embark on the journey to work success!

Ready to navigate your journey to successful work habits? Join our webinar to discover the 5 essential steps to get it right. Don’t just aim for the destination; make the journey count, too – sign up now and set off towards success!

Register here!

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What marketers should keep in mind when adopting AI

AI applications and generative AI tools are becoming more widely available to marketers, but are marketers ready for them?

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3 ways B2B marketers can use generative AI

Here's how to incorporate generative AI into your keyword research, content creation and data analysis efforts.

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Email subject line tips and best practices

Email subject lines can determine whether or not your email gets opened– or even noticed– in a crowded inbox. Make sure you are leveraging your best tool!

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Why B2B buyers now hate traditional B2B selling

Most salespeople say their organizations aren't ready for online selling.

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Available now: Discover game-changing martech solutions and strategies for free

Unlock nearly 30 hours of world class content from Sysco, Forrester, Salesforce, and more cutting-edge companies… for free. Discover the entire spring season of MarTech — out now!

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From Search Engine Land