We continue to get a deluge of questions about Paul Mampilly's "12 million mile battery" teaser pitch... so although I took a first crack at the original ad about a year and a half ago, and the "bait" for the ad is about the same now, today I stop into the batter's box to do some more swinging... partly because the ad has changed a little bit, and brings to mind a few new companies. And yes, I'm sorry for mixing my fishing and baseball metaphors. Just click below to... |