Former Marine and pharma exec Bob Hugin is running as a socially liberal Republican in a blue state. Bob Hugin needs bubble gum. Standing atop his campaign float on a rainy Sunday, the Republican Senate candidate is taking a page out of the student council playbook, his aides tossing treats at the crowd gathered for the annual Dominican parade in Paterson, New Jersey. Only, as the 64-year-old rips into a bag of assorted candy, something is missing. “Get Bob some gum!” a staffer shouts over the speakers blasting merengue music. Finally, someone arrives with a jumbo bag of Dubble Bubble. “I can’t afford to have bad breath. I need every vote I can get,” he explains. With that, Hugin is gone, jumping off his parade float in jeans and a windbreaker, blowing bubbles as he shakes hands, holds babies, poses for pictures. It’s a frenetic contrast to his opponent, Democrat Bob Menendez, who leisurely walks a few blocks ahead in his penguin suit, surrounded by a dozen staffer umbrellas, only joining the crowd when his aides motion for him to do so. And why not the casual pace? After all, Menendez already has his U.S. Senate pin, and New Jersey hasn’t elected a GOP senator since 1972. Yet the numbers show Menendez should be watching his back as November nears. |